BIMBO

Rethinking bread packaging to enhance usability and reduce waste

ROLE

Product Designer

TIMEFRAME

2 months

PRODUCT TYPE

Bread packaging sealed with a knot

TEAM

Ethnographer, Client Lead, Junior Designer

TOOLS

Card, Paper and Pen, Wire

KEY SKILLS

Product Design, User research, 3D Prototyping

Physical products

  • Developing a smart jacket for the extreme cold

    DESIGN INNOVATION: BUILDING 0-1

  • Rethinking bread packaging that reduces waste and increases usability

    DESIGN INNOVATION: BUILDING 0-1

  • A back massager with a removable head for self massage

    DESIGN INNOVATION: BUILDING 0-1

  • A human clock that's aligned to how we talk about time

    DESIGN THINKING: RE-IMAGINING